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Back to School for Students and Families

Whether you're sending a child off to their first classroom, a teen into secondary school, or returning to school as an adult learner, this time of year is full of fresh possibilities. At IBI Marketing, we love helping families and individuals thrive in business and education as well. We know that the back-to-school season can bring both excitement and stress. So, let me offer some uplifting ways to prepare, save money, and start the school year strong.

For parents, I suggest starting to prepare now. Start a routine and begin adjusting bedtime and wake-up schedules at least a week before school starts. This helps reset everyone's body clocks and reduces first-week fatigue. Get organized, create a family calendar with school start dates, supply drop-offs, sports practices, and parent-teacher meetings. Visual organization helps reduce stress and kids feel more in control when they know what’s coming.

Connect with teachers and get involved. Attend open houses, orientations, or meet-the-teacher nights. Introduce yourself, ask questions, and build early communication with school staff. Prepare emotionally as kids may feel anxious about returning to school. In my experience parents will feel anxiety as well. Talk openly, listen with empathy, and reassure each other that new beginnings often bring great things.

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Lean on resources like Internet Business Ideas and Marketing LLC (aka IBI Marketing): We know how to help working parents, entrepreneurs, and students juggle the demands of school, family, and business. Whether it's flexible marketing solutions or time-saving tools, IBI Marketing is here to support you behind the scenes—so you can focus on what matters most.

For students (young and grown), please set personal goals. Whether it’s improving grades, making new friends, mastering time management, starting the year with a goal helps focus your energy and build motivation. Organize your study space. Then stock it with supplies and eliminate distractions. Your environment affects your mindset. keep it positive and focused. Every new school year is a chance to discover something new. Embrace learning as a journey, not a race.

Many adults are heading back to school for advanced degrees, certifications, or personal development. Give yourself grace, and don’t be afraid to ask for support. In fact, IBI Marketing proudly supports adult students, especially entrepreneurs who are growing both their businesses and their brains.

Back-to-school shopping doesn’t have to break the bank. Try these smart strategies:

  • Local School Supply Drives: Check with community centers, churches, libraries, and nonprofits. Many host back-to-school events where students can get free backpacks and supplies.
  • National Programs: Organizations like The Salvation Army, Urban League, United Way, and Boys & Girls Clubs of America often have school supply assistance programs.
  • Tax-Free Weekends: Many states offer tax-free shopping days before school begins. Plan your shopping around these dates to save on clothes, electronics, and school items.
  • Discount Stores & Online Deals: Dollar stores, Five Below, and clearance sections of Walmart or Target are gold mines. Don’t forget to use cashback apps like Rakuten or Honey to find online discounts.
  • Facebook Groups & Buy Nothing Networks: Local communities often share gently used supplies or leftover materials for free. Search for “Buy Nothing” or neighborhood exchange groups near you.

Whether you're a busy parent trying to maintain your home-based business or a student launching your first side hustle, IBI Marketing can help you in many ways but here are a few:

  • We can help build and manage your business’s online presence while you focus on school
  • Find flexible, affordable marketing tools that save time and energy
  • Offer content support if you're balancing work, study, and personal growth

Education and entrepreneurship often go hand in hand and we’re passionate about helping our community grow in both. I feel higher education breeds knowledge, awareness, problem solving, logic, empathy, acceptance, and understanding. This is just one major step to making the world a better place. Remember your world is as big as you make it!